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Email Design Features 
- Email Templates
Choose from dozens of beautiful, industry-specific email templates.
- Upload or Import content
Upload your existing email campaign from your computer or import it from a web page.
- Design Once, Please Many
Our templates have been tested to work in all popular email clients.
- Easily Upload Images
Upload as many images as you like into your email campaigns.
- Easy WYSIWYG Editing
You can format text, upload and insert images, add links and more.
- Popup and Inbox Previews
See exactly how your email will look before you send it.
- Use Your Existing Template
You can upload or copy+paste your existing template.
- Email Personalization
Personalize your email with two clicks using custom fields such as first name, age or company name.
- Advanced HTML Editing
Advanced users have full access to customize the HTML of their email campaigns, right from the WYSIWYG editor's "source" tab.
- RSS Archive of Sent Emails
Display your Email archive on your website or anywhere else that supports RSS.
- Anchor Links
Anchors allow you to insert a link from one section of your email campaign to another.
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Email Campaign Features 
- Easy, Automatic Unsubscribes
All unsubscribe requests are processed for you automatically giving you and your subscribers peace of mind.
- Automatic Bounce Handling
Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean.
- Embed Images
You can embed images, meaning the recipient does not have to "right click" and say download images once received.
- Free, Built-In Spam Checking
Your email is analyzed for known spam keywords and the spam report shows you exactly what needs to be changed.
- Forward to a Friend Link
Encourage subscribers to share your email by including a "forward to a friend" link in your email.
- No Duplicate Emails - Ever
You never have to worry about duplicate emails. We guarantee you'll never find a duplicate email address in your list.
- Send Now or Later
With full support for scheduled sending, you can blast your email out immediately or schedule it to go out at a later more convenient time.
- Send to Multiple Lists at Once
Easily send your email campaign to multiple contact lists in one send. Duplicate emails are removed automatically before sending.
- Dynamic Content Blocks
Dynamic content blocks allow you to personalize a section of your email message based on custom field values. For example, if the subscriber's hobby is golf, you can show a golf ball. If it's hockey, you can show a hockey stick, etc.
- Automatic Inbox Preview
Our inbox preview tool shows how your email will look in all of the popular email clients (Yahoo, Gmail, Hotmail, Outlook, etc).
- HTML, Text or Both (Multipart)
Create beautiful HTML emails, informative text emails or both using the integrated campaign editor
- CAPTCHA Form Security
Eliminate automated submissions from your website signup form by enabling CAPTCHA form support.
- Pause & Resume Sending
From the "Scheduled Emails" page you can see a list of emails waiting to send and you can even pause and resume emails that have started sending.
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Autoresponder Features 
- Create Multiple Autoresponders
Autoresponders are emails which get sent to a contact after they've been on your list for a certain time, such as 24 hours or 2 weeks. You can create multiple, sequential autoresponder emails for each of your contact lists.
- Filter the Recipient List
You can assign multiple autoresponders to one list based on custom filters instead of separating your contacts across multiple lists.
- Open/Link/Unsubscribe Reporting
Just like email campaign statistics you can see who opened your autoresponder, which links they clicked on and more, including unsubscribe and bounce reports.
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Advanced Email Marketing Features 
- Split Testing
Find out which of your email campaigns performs the best based on open rates and click-thru rates with split testing.
- Triggers
Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!
- Automatic Event Logging
Every time a contact in your list receives and opens an email campaign or autoresponder, or when they click a link in your email, that action is logged automatically under their contact profile.
- Manual Event Logging
Using the built-in event logging system you can quickly and easily log events such as phone calls and meetings next to contacts in your list.
- Google Calendar Integration
Easily add follow up reminders to your Google Calendar simply by clicking the "Add to Google Calendar" icon next to any date field when editing a contact's details.
- Surveys & Feedback Forms NEW!
Use the drag & drop editor to quickly create a completely customized survey then link to it in your email or autoresponder and blast it out to your list. Responses are collected and can be analzyed, browsed and exported to Microsoft Excel for further processing.
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Statistics & Reporting 
- Email Open Reporting
You've created and sent the perfect email campaign, but how many people opened it and when? The application tells you this and more.
- Link Click Tracking
See which links were clicked, by who and when. Your sales team can follow up with leads who've shown interest in your products by clicking a link in your email.
- Google Analytics Integration
As you're sending an email campaign you can type in your Google Analytics details and a tracking code will be added to all links in your email, giving you full integration for number of visits, goals and e-commerce conversions for that campaign.
- Email Bounce Tracking
Bounces are handled for you automatically and you can view reports showing which email addresses bounced, when and why, with an exact error message from the email provider, such as "Email address doesn't exist".
- Unsubscribe Reporting
You can view the details of everyone who unsubscribed and see the unsubscribe rate relative to open and bounce rates.
- Forward to a Friend
See how viral your email campaign really is with complete details of who forwarded your email to a friend and when.
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Contact Management Features 
- Full List Management
You'll always be compliant with spam laws and best practices thanks to our automatic handling of opt-ins, unsubscribe requests and bounced email cleaning.
- Add or Import Contacts
Type in contacts details one by one or even import existing contacts from Microsoft Excel, Outlook or a CSV file.
- Website Signup Forms
Easily create customized signup forms with your company's color scheme to add to your website.
- Unlimited Custom Fields
Create multiple custom fields to store additional information about contacts such as location, interests, last name, phone number and more.
- Create Multiple Contact Lists
Create as many contact lists as you need, allowing you to group contacts based on type or lead source, such as "newsletter subscribers" and "sales leads".
- Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.
- Modify Subscription Details
Each contact on your list can modify the details of their subscription, such as email address, first name, preferences and more.
- Bulk Remove Contacts
Remove large groups of contacts from your list by typing in their email addresses or uploading a file.
- One-Click Unsubscribe Links
Automatic unsubscribe links in your emails give subscribers peace of mind and help you more than comply with CAN-spam laws.
- Powerful List Segmentation
Filter contacts across multiple lists based on common attributes such as location or interests and send emails to each segment.
- "Do Not Mail" List
The built-in email suppression tool allows you to keep lists a list of contacts who shouldn't (and won't) be sent your emails under any circumstance.
- Customizable Contact Views
When viewing your contact list in "grid mode" you can choose which of the contact's details appear in the grid, giving you the details you need quickly.
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CAN-Spam Compliance Features 
- One Click Unsubscribes
The "Insert Unsubscribe Link" button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries.
- Automatic Bounce Handling
Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean.
- "Do Not Mail" List
The built-in email suppression tool allows you to keep lists a list of contacts who shouldn't (and won't) be sent your emails under any circumstance.
- Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.
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