Why Bulk SMS
Technology is growing daily, and advertising is getting bigger. The latest development is Bulk SMS marketing. Many advantages can be reaped by businesses, in a short period of time, if they use this form of marketing.
SMS is an anagram for Short Message Service, also known as a text, texting or text message. The possibilities and reach that SMS hold is amazing, here are a few examples and statistics: At the end of 2008, more than 80% of wireless phone users were using SMS, 60% of those users were accessing the internet from their mobile phone. It is estimated that around 10 million people subscribed to services where news, sport results and alarms will be sent to them in the form of a SMS.
Examining those results it is easy to come to a simple conclusion: SMS marketing is, and can be effective for you. There are millions of potential varied and consistent customers out there, who have already opted in.
Due to bulk SMS packages it is possible to reach that many people at a single time. The advertiser has flexibility in the sense of where messages are delivered and how they are displayed. It is therefore possible to reach targeted potential customers worldwide using bulk SMS.
A huge advantage is that literally almost everyone has a mobile phone, and every one of them has the ability to receive SMS messages. This will allow a bulk SMS packet to reach an optimum number of phone users. The recipient requests information e.g. Weather reports or sport results, and at the bottom of that SMS message they will see your ad, if they find it interesting they can follow the link to a full page advertisement.
It’s not complex and has a user friendly interface which is simple to use and designed specifically for people to have complete control over the content and delivery options, regardless of their technical expertise.
Furthermore Bulk SMS has several other advantages, it’s discreteness makes it ideal for communicating when you do not want to be disturbed, it’s far less time-consuming to send a SMS than to make a phone call or send an e-mail. Unlike an e-mail or instant messenger, you do not have to be at your computer, and unlike a phone call, you can view it when you have time.
Here are some features of bulk SMS:
- You can send multiple text messages from a computer or the web to cell phones
- You can manually enter recipient phone numbers, or it can be uploaded in bulk using excel or csv.
- The software is secure, user friendly and easy to use
- You do not require technical expertise to understand the software